5 Tips for Effective Email Marketing
Email marketing can be used to engage with the customers as part of a retention strategy. Here’s four tips on effective email marketing: Tip 1. Subject Line The subject line is important, as it is the...
View ArticleFlirting with Focus!
Last week I introduced our new social media approach called FLIRT. Coincidentally, social media is all about flirting with the customer. Its about building relationships and doesn’t every relationship...
View Article9 Tips to get the Maximum Benefit from Social Media
Committed investment in Social Media will guarantee a beneficial return for your business. First identify your company’s strengths, weaknesses, opportunities and threats; identify how Social Media can...
View ArticleLinkedIn – Are you on the Largest business Network Around?
Interested in new sales leads, networking with leaders in your business industry, reading the latest business news, promoting your new products and services, driving traffic to your website? Of course...
View ArticleFLIRT – T is for Track
I’m getting great feedback from people attending my workshops about our FLIRT process. It is really helpful in guiding them through what it takes to start using social media for their business. It...
View ArticleMy top 3 tools for content curation
Do you find it difficult to filter through thousands of web pages to find relevant content to share with your followers? And then when you found it, where do you keep it? Often, this process can take a...
View ArticleTop Reasons Why Content Marketers Fail
Do you oftentimes ask yourself why you fail to generate sales or profits from the contents you market online? Here are some guidelines on how to bring your content marketing to a whole new level: 1....
View Article5 useful tips to boost your organic reach on Facebook
There are many debates going on as to what is happening with organic reach in Facebook. Organic reach can be defined as the number of people who are exposed to a Facebook page’s unpaid content. In...
View Article5 amazing tools to create visual content
Did you read my social media resolutions for 1025? Remember resolution number 2? Make my social media content visual. I believe 2015 is going to be the year of visual content. Text content is boring...
View ArticleFacebook’s latest feature – the ‘Call-to-Action’ button
Last week on the blog, we covered ‘four things you didn’t know about Facebook video’ and guess what? This week we’re covering another new feature on the world’s most popular social media platform – its...
View ArticleFive top tips for social media selling
One of the key parts of the selling process is getting to know your prospect and establishing a relationship with them. Thanks to the sheer number of businesses using social media, doing that would be...
View ArticleThe 10 rules for Social Media selling
As it’s now 2015, using social media to drive sales is one of the most important business initiatives you can offer to sell your product. Unfortunately, there are no shortcuts, and there are neither...
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